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Creative multimedia sector seen growing 36pc in 2010
Wednesday, 02 December 2009, By Business Times

THE Multimedia Development Corp (MDeC) expects the local creative and digital content industry to grow by 36 per cent next year, from 26 per cent now.

"We hope we can meet or beat that number, but it will depend on the companies themselves... on the deals that they can bring in and those they can close," its vice-president for industry development division, Saifol Bahri Mohamad Samlan, told Business Times in an interview.

Last year the creative multimedia content segment, one of the three main development clusters handled by MDeC, accounted for RM3.2 billion of MSC Malaysia's total revenue.

Information technology remained as the biggest contributor to MSC Malaysia's revenue for 2008, accounting for RM9.4 billion.

To date, MSC Malaysia creative multimedia content industry comprises about 200 companies, which are mainly involved in the areas of post-production, animation, game development, e-learning, mobile and interactive content.

"These firms have generated over 7,000 high-valued added creative jobs with annual revenues of over US$200 million (RM678 million).

"In order to accelerate the creative multimedia industry further, we intend to develop a singular digital content industry strategy, which would comprise all forms of creative clusters," Saifol said.

In keeping up with the momentum in promoting the local creative and digital content provider to international players, MDeC together with the National Film Development Corp Malaysia and the Malaysian Multimedia Communications and Multimedia Commission, are participating in the Asia Television Forum for the fourth time in Singapore. The three-day event begins today.

Themed "Creating contents for the World," 25 local production houses, of which 17 are MSC Malaysia-status companies, will showcase their products to international buyers at the event, which has attracted over 254 international companies and 400 buyers from 39 countries.





 
 
 

 
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